One of the things I had to think about early on in this process was, “What am I going to name this thing?” And, more importantly, what was that name going to mean.
Then, one day, I was rifling through a box of old photos and other keepsakes and I came across the last copy I have of the my college graduation announcement. You see, having worked on a letterpress in college, I had decided it would be more interesting and personal (not to mention cheaper, this being college after all) to hand-print my own announcements. And the moment I pulled that announcement from the box, it hit me: This is exactly what I want my distillery to be!
You see, like a letterpress is to a large printing house, Letterpress Distilling will be a thoughtful alternative to mass-produced liquors, offering small batches of carefully crafted spirits that proudly exhibit the essence of their local roots.
And from that moment on, it was and will be “Letterpress Distilling.”